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Physicians panel

Our proprietary Russian Online Physician Panel MedMnenie.ru (meaning Medical Opinion in Russian) is also an actively managed double opt-in online panel used solely for market research purposes. The panel consists of over 80 000 physicians and medical professionals who are ready to participate in your healthcare research projects.

The panel includes Doctors, Pharmacists, Vets, Nurses and KOLs. Physicians are targeted by specialty, working experience, type of clinic, etc. We can also conduct short pre-screen on your request (e.g. to find out the number of patients of needed diagnosis). Download Physicians Panel Book »

The panel is recruited through the specialized online portals and mailing lists and is phone verified after that. The means of recruit and graded incentives makes the panel representative of the universe. The doctors are motivated to participate in surveys not only financially, but also by the opportunities for professional growth. We offer them subscription to the specialized journals and participation in the conferences as alternative incentives.

Patients panel

To support your research in Russia, Ukraine, Kazakhstan, Belarus and the Baltic states we extensively profiled our B2C panels on Healthcare related matters. This will allow you to access over 250k patients with precise targeting on the type illness they have. Download more information and profile of our Patients Panel.

Panel Management

We use pioneering incentive plans in our panels. Besides substantial cash incentives for each completed survey our panelists have a possibility to support one of six our partner Charities. For B2B IT and Physician panels we use incentives linked to professional development (journal and database subscriptions, conference participation, training, etc.) Basic figures talk for themselves:

  • The Response Rate is up to 50%
  • The Completion Rate is practically never under 90%

We strictly follow the ESOMAR standards in the area of Internet research and constantly care for the quality of our panels. Here you can download the file with OMI answers to ESOMAR’s 28 questions to help research buyers of online samples.

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